CommentLuv authors show their wares
This is without a doubt the holy grail of Internet marketing. The chasing and whooing of the elusive “perfect” customer. Billions of dollars are spent each year in this pursuit…..or is it? You might be surprised to learn, but most companies spend more money chasing the wrong clients. They use a shotgun approach in their […]
Have you ever bought or subscribed to something on the spur of the moment, (even though you might not have thought you may not have needed it at the time) all because of that amazing special offer which was really to hard to refuse? A brief look at how your special offers can increase your […]
So the list of Twitter followers, LinkedIn connections, Facebook “˜likes’ are growing healthily, but does this mean anything at all? Is this merely building an audience to interact with, or is it much stronger to have an influence within your audience? Being Seen As Reputable By using the word influence, I’m not talking via a computer […]
Predicting the future is a great way to look back on this article in 12 months time and say, “˜oh yes’ or “˜miles off.’ What do the marketing predictions 2013 have in store for marketing your business? The technological revolution is shaping how we live our lives. Society is bombarded across a host of mediums […]
As marketers, most of us have learned a scientific formula to try to convince customers to buy our products: list a bunch of benefits and features, a few bullet points, close the sale, upsell, and basically use a bunch of “techniques” to try to draw customers into our products. But why are we settling for […]
Do you know small design changes can bring you more email subscribers? No doubt, email subscribers are one of the best assets to grow your online business. When it comes to increasing the number of email subscribers, you must focus on giving less options. That’s the ONLY secret to boost your email subscribers. Because, when […]
Why bother looking to build your position in your marketplace and be seen as the leader, when it’s far easier to be like everyone else. According to the Business Population Estimates (BPE) there were an estimated 4.8 million private sector businesses in the UK at the start of 2012, the highest estimate since 2000. Basically, there are […]
Social media competitions can be cost effective and easy to run, but not necessarily a tool for winning more customers. Ask yourself, is it about building a community when in reality it is not about building a dialogue, just someone wanting a prize. So, Why Bother With A Social Media Competition? We thought earlier this […]
When bloggers talk about Google, it’s rarely a positive conversation. Many of us depend on Google for referrals, and when they change their search algorithm we have to change tactics. Yet the blogger talk at Affiliate Summit East this year featured a new level of negativity. Google’s latest updates have us all frustrated, combined with […]
USP – Unique Selling Proposition a.k.a. “unique selling point” Here’s the simple definition of USP. Why should I buy from you instead of others? Or Why should I read your blog instead of others? Question seems to be very simple.. but the answer is definitely not. Your blogging success depends on how you define your […]
