SEO ALERT! Is your blog too slow? Performance check and recommendations

Enstine Muki

Enstine Muki

PHP Developer at BroadedNet
Hi, my name is Enstine Muki. I'm The Money Making Blogger, founder of BroadedNet, The new generation Blog Promotion Platform
Enstine Muki
Enstine Muki
Enstine Muki
Enstine Muki
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wordpress speed and performance checkOne of the top things we want as bloggers and webmasters is to take our sites or articles to position #1 of page 1 of main search engines. Now, a lot is written out there on improving ones SERP position and one of the things that are under looked is the load speed of your blogs.

There are a lot of factors that affect your blog’s load speed and quickly, some of these are your web host, your theme, the plugins you have, images on your blog, etc. The crucial question in this post is to find out your blog speed so I will be focusing on tools that will help analyze your site performance and make recommendations for improvement. The reason is that Google has over 200 signals to determine search rankings and site speed is one of these. You therefore can’t afford to pay less attention to it.

Anything over 2 seconds could be considered slow. I have written a post on my blog where I show how I brought down my blog loading time from 10+ seconds to 3 seconds in just one day. While this sounds remarkable, my objective is to go below 2 seconds. This is the article.

Now, you cannot base your site speed judgment on your local network speed. For some of us in areas of slow connectivity, it may take over a minute or two to get the complete page load. Our concern here is how much time the server takes to interpret and process the command and deliver the page to the client, all things being equal. In any case, let’s see how to know your blog speed and performance level.

How do I know the site speed and performance grade of my blog?

Here are a few tools that can help know the site speed of your blog, with some suggestions how to get things fixed

Google Page Speed

This is the very first tool I recommend. It evaluates

the performance of your blog pages and gives suggestions for improvement. Go here to test your blog


This is an interesting tool by Neil Patel and according to him, it’s taking him over $100 000 to put this in place. If you want my opinion, this is going to be one top speed test tools in 2014. It tests your site performance, gathers a lot of information and makes recommendations for improvements. Find out more about this tool here


This is another player that analyses the performance of your blog and makes suggestions for improvement. This tool combines materials from Page speed and Yslow. Go test your site here


This is a free tool from yahoo that analyses and suggests ways to improve website speed based on a set of rules for high performance web pages. This comes as a plugin for Chrome,Firefox, Opera, Safari. Go here to find out more about it.

I’m aware there are a handle full of speed and performance test tools out there. These 3 are my top recommendations for you.

The accuracy of these tools may not be 100% but it goes a long way to give you a clearer view on your site performance.

When Google ranks slow sites, people use Google less. That’s a logical point to understand why speed is a ranking factor. However, it’s important to note that relevance still holds more weight in ranking your post.

While you may want to check this article on my blog on how to speed up your blog, kindly share your thoughts in the comment box below.

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  1. Twitter:
    There are DOZENS of things search engine consider when it comes to on-site SEO. Some of them aren’t as important as others. So, before I spend time on making my site faster, how important would you say speed is (on a scale of 1 to 10)??
    Dash Eva recently posted..Do Vibrating Platforms Really Work?My Profile

  2. Twitter:
    Hello Enstine, it feels good to read another post by you on this blog. I have used the tools you listed above and they are really great. I think focusing on reducing the speed of your blog will not only make it more search engine friendly, but it will also make your visitors pleased. The reason being that, no one wants to sit for over 2minutes waiting for an article on a blog to load. Thanks so much for sharing.
    Ngah Benoit recently posted..How important is an apology to your relationshipMy Profile

  3. Twitter:
    Great article, I started using Yslow chrome extension and it really helped me speed my website a bit. Though still I need to improve my speed a bit more :)
    Hristiqn Nikolov recently posted..Win the battle against yourself!My Profile

  4. Twitter:
    All the tools listed are great for testing your site speed. I have been using Gtmetrix for a while but recently found QuickSprout. I really like how QuickSprout also incorporates SEO Analysis. There is also some great video tutorials on QuickSprout University.
    Bill recently posted..Georgetown Washington DC EngagementMy Profile

  5. Twitter:
    You got it Bill! Neil has done a huge job setting up the QuickSprout University and making it free for the public. An ingenious marketing strategy.

    Thanks for the comment and hope to see you here again and why not on my blog too
    Enstine Muki recently posted..How to change the default WordPress Gravatar and give your blog a personal touchMy Profile

  6. Twitter:
    I agree with you and some of these things are supposed to be done early enough as a blogger chooses the host and other things such as templates and themes. Nice post ~ Anetta
    Anetta Bursh recently posted..Download BlueStacks for Windows 7/8 & MAC PC (Offline Installer)My Profile

  7. Nice post bro :).
    You know, i tried the yslow and gtmetrix for a while but i couldn’t figure out how to use it effectively. So i switch to something much simpler, which is helping me now :).

    Thanks for the lovely post and do have a wonderful week ahead…
    Babanature recently posted..How To Disable Any Plugin From a Particular Post or PageMy Profile

  8. Twitter:
    Blog loading speed is not only important for SEO purpose but also for readers\’ experience. A slow loading blog leaves a really bad impression on your readers. I currently use Pingdom and Quick Sprout and both are excellent tools.Thanks for this interactive article, Enstine. :)
    Ankur Upadhyay recently posted..List of blogs conducting #HappierDiwali giveawaysMy Profile

  9. Twitter:
    Nice suggestions Enstine !
    I’ve started to use google pagespeed service from today and have tested my website with Quicksprout tool . I’m working on my site to improve its speed and hopefully ill be able to reduce my blogs load time . Thanks for sharing the information .

    Pramod recently posted..Download Jetpack Joyride for PC/Android/ComputerMy Profile

  10. I use a combination of Gtmetrix and Pingdom tools to check page load speed and recommendations a few times per year. If there is something I can do to speed things up that won’t take too long then I will definitely do so. If it happens to be something that is a little more time-consuming then I will either skip it or put it off until later when I have more time. It’s not something I spend a lot of time with, but it’s a good idea to check performance and speed occasionally just to make sure things are running smooth.
    Ray recently posted..LocalWP Version 2.1.0 ReleasedMy Profile

  11. Twitter:
    hi Enstine,
    you have written the article which is of much concern to every blogger.
    The speed of the site really have a great impact on the reputation of the blog.
    One should always have a check on the speed of his blog.
    Thanks for the information.
    Yogesh Pant recently posted..Ayers Rock- Hill that changes its colourMy Profile

  12. Twitter:
    Enstine you nailed it. A few other things to add is to compress and minify css JavaScript and html. This will reduce some of those htt p requests and help your site load even faster.Some great tips though!
    Jason Mathes recently posted..How to Speed up WordPress Load Times | My Perilous JourneyMy Profile

  13. Twitter:
    The page speed is one of the aspect of the SEO according to Google. But, the recent Google Algo changes are mostly concentrating on page speed.
    I found this post useful regarding the page speed issue of my blog.
    Ajay recently posted..Vine For Android, iOS | Share Life In MotionMy Profile

  14. Twitter:
    Thanks for this post …I have a few problems with my site that I was unaware of…now I just have to find out how to fix them!
    linda recently posted..Comment on Sightseeing in Melbourne Australia by shopping121.comMy Profile

  15. Hey Enstine,
    Good to see you here,
    Now a days actually even if we do not consider Google for this but readers are the important part… with increasing internet speed no one has time to wait even for 2 seconds delay, and most of the bloggers agree on this..

    Neil Speed Tool is new for me gona have a look what so costly tools is having for me…

    Great Post…cheers

  16. Twitter:
    Very correct Ajit. We have to increase speed for the sake of our readers.
    Good luck to you on this and do have a great week ahead
    Enstine Muki recently posted..New Feature ~ Tips from experts!My Profile

  17. Thank you for posting some of the best advice that I can also implement on my site. I have been struggling in recent months because of all the changes that Google made.

  18. Twitter:
    Thanks for the list and the recommendations and the one I liked the most if Quicksprout tool.That’s a way cooler toll to check speed and Seo than others.
    Gautam Kumar recently posted..Top 5 Free Best Antivirus For Windows 8.1My Profile

  19. Twitter:
    HI EM,
    You are really right, having slow blog is dead. If you want to increase SEO then use Google Page Speed service, it does help.!!!
    Jafar Dhada recently posted..Samsung Galaxy Y Price in IndiaMy Profile

  20. Twitter:
    Blog that takes forever to load are define dead! Yeah, even google will not give you the ranking you so desire.
    Every serious blog should take the speed of their blog very very serious. thank you Enstine Muki for this powerful post.
    frank joseph recently posted..21 Ways to make money online free in 2014My Profile

  21. Twitter:
    I can completely agree with this, the faster the site, I would obviously spend more time on it. Speed is a great criteria to work on to keep visitor time spent high.
    Aathira recently posted..System Integrators: Cut the Gordian knotMy Profile

  22. Twitter:
    I used Google speed checker and GT metrix they are they best to show your site performance.

  23. Twitter:
    Hey i am using Heatmap theme and its loading time is about 800milli second… Is that fine?
    I think its better than a lot of others…
    SAJID recently posted..Gmail Login – – Gmail Sign InMy Profile

  24. Twitter:
    One of my blog is so slow and am beginning to think it is from my host, i have told them and they said most of the sites under them is faster.
    I have done everything i have to do, and if it fails to work out… i will be moving to wp engine soonest. if your site is slow, then you are missing one aspect of SEO.
    Frank Joseph recently posted..Niche Site Challenge: Building a Niche Site from ScratchMy Profile

  25. Twitter:
    I think server response time is the main fact. I have a site with good number of daily visitors. It’s a long journey to achieve this and faced a lot of visitor drops due to slow server response.
    somon recently posted..Clash of clans for PC Download: How to install on Computer (Windows 7 / 8 / XP / Vista)My Profile

  26. Twitter:
    For testing and evaluating the performance of my blog, i generally use both Google Page Speed and QuickSprout.
    These tools are awesome :)
    Thanks for you post.
    Shoukot recently posted..10 Effective Ways To Earn Money From BloggingMy Profile

  27. Twitter:
    Thanks for the post. I try some of the tools for checking site speed, goggle give me 80 point so there is space for improvement but i’m better then competition.
    Tamara recently posted..10 Best Sites To Watch Free Movies Online | Without Downloading AnythingMy Profile

  28. Twitter:
    Hi Enstine
    Good to see your article here about this topic. I mostly uses Google page speed insight to check the website loading speed of my blog. The good thing about this tool is that It gives all the factors by which website is taking time to load. Thanks for sharing this article with us. Happy Blogging :D
    Chetan Gupta recently posted..5 Best Tools to Check Your Website Loading Speed TimeMy Profile

  29. Shinto KJ says:

    In my personal opinion , Website speed is a strong user Experience factor more than a seo factor.

  30. Twitter:
    Hey Enstine,
    nice post and Yes, loading time is very important factor in blogging as loading time of our blog is high, it may cause to switch our reader from our blog to other. Thanks for sharing these tool with us. This post really gonna help all the newbies.
    Sudipto recently posted..Best Android Phone Under 5000My Profile

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