We are all now creators, curators and self publishing within our own media companies. What a fantastic opportunity for all of us. The digital world is now dominated by the relevance and credibility of content. To Google we are all just as valuable as The Times when the content we produce is appropriate and credible. We can now publish […]
Self Publishing Within Our Own Media Companies
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A World Thrust Upon Us – Bad Communication (& Good)
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The Link Between Watching TV & Finding Our Business Audiences
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The increase in the platforms to reach our audiences is similar to TV viewing figures over the years. The landscape where we use media is changing at a rate we’ve never seen before. The days of sticking to a few channels that work for us are well and truly gone. The Ability To Now Reach Customers Is […]
8 Killer Lead Generation Techniques for Your Business
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In today’s world if your business is not having online presence this in itself is quite odd & if you have online presence then lead generation for your business is one of the crucial task. Even if as of now your business doesn’t need online presence still this article can help in further expanding your […]
Stop Your Reliance On Google As The Way Others Find You
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Lets put it straight on the line, your regular payments to Google for your ‘pay per click’ campaign is not necessarily the answer to your business growth. The alternatives to searching for you are now bigger than ever. It’s time to think about stopping the Google habit. Thinking Differently Google search engine traffic has dropped more than […]
The Opportunity By Thinking Creatively
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We now live in a world where ideas can be delivered and shared easily and quickly, but what’s stopping us? Over the past year, here at The ID Group, we have found that building a dialogue with our audiences has become a lot more on building direct relationships. For instance, when introducing ourselves to potential new […]
9 Ways Business Collaboration Can Help You Grow
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Saying ‘I can do this myself’ is the equivalent of saying, ‘I don’t leverage and the outcome of my final work will be at best average.’ This article is where business collaboration can be a powerful growth tool. When you learn to embrace the skills and talents of others, the end result can be a massive […]