Latest posts by Akaahan Terungwa (see all)
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Affiliate marketing is one of the best ways to make money online…till date, I have yet to find a better method that is so great at consistently offering money – then profits – and more money on a consistent basis that makes any other method look not just cheap – but very cheap!
However, if you’re like me (at least, the former me), you’d simply put an opt-in form (with an annoying product to induce your list) and once someone signs up – you simply start barging them with affiliate links – even from the very first welcome mail!
Fail! – Then fail again!!
Let me tell you something about human psychology: nobody loves being sold to – though we all must buy in order to live! If you must sell therefore, you must make that fact subtle enough – or else, you’re sunk! So, how do you tackle that – especially in the light of the new laws of affiliate marketing?
Affiliate Marketing Works With Niche Sites That Are Highly Targeted
The first new law of affiliate marketing is that if you run a site that isn’t highly targeted, you’re better off choosing a different monetization approach! This is because; the offers you are sending to your list should be what will interest them.
If you are running an authority site and simply delight in sending mass messages to your list, what you should consider is that someone that subscribed for tips on blogging would simply unsubscribe if he/she receives tips on money management!
However,
Not All Newsletters Should Be Sales Pitches
This is quite a silly policy…many bloggers make the mistake of making all communications with their list a pitch! It’s either ‘buy’ this or ‘purchase that!!’ Now, your list did not subscribe to make purchases and make you money – it subscribed because it imagined that value was to be gained through such an act!!
What would be a great option for you will thus be to make sure that you actually send other information that is critical for progress of your list and sparingly offer your affiliate links! Second law of affiliate marketing: keep the pitch frequency low – real low.
Value That Cannot Be Got Elsewhere Is Key!
Your list should feel special being part of the numerous subscribers you have. To ensure this, always make sure that you give your list special treatment: an occasional free eBook, a post that does not appear on your regular blog or make sure that the offers you give cannot be found anywhere else on the internet!
Why would your list ignore your offers if you have all these in place? The last law of affiliate marketing is simple: give offers that cannot be found anywhere on the internet!
Final Thoughts
What actually keeps your list is what you consistently offer not what you induce them with. It may amaze you that many subscribers actually only subscribe to your list for the inducement – and once It’s got, simply unsubscribe…learn the rules and make money the affiliate way.
Questions? I almost forgot…I love them!
