How to Attract More Advertisers to your Blog?

Suraj KV
I'm a passionate professional blogger.
Suraj KV
Suraj KV

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Suraj KV
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How to get more advertisers

How to get more advertisers

Have an “Advertise with Us” page

This is the most basic and important way to get noticed by the advertisers. It should click to an advertising information page, and provide easy details on the issue and have an easy way to contact you for further information. Have a graphical image to attract advertisers.

Be specific

Know your niche and let it be very specific, so that visitors are interested in clicking the ads about the same niche your are writing about. There by both advertiser and publisher makes money. For example if you have an ad of “food” on a blogging tips site then visitors won’t click that ad, or rather if you had a ad of “web designing”, then probability of click through rate is more.

Show them banners and ad space

Provide every other detail to your blog, the specification of ad space and the cost of it. Also allowable formats and links. This is good way to strategise, because depending on the ad space available you provide the chance to the advertiser so as what is to be chosen?

Boast about your site

Tell the advertisers why should they advertise on your blog. Provide them at least two solid reasons and proof. Show them your blog stats and traffic.

Have “About Us” page

The advertiser should be able to know more about the site and the site owner, so make it simple to have a contact for more information about your blog.

Throw a “Free Bonus”

This is a marketing strategy, if you are advertising then this is important. For example, say you have a 125×125 ad space which costs $10 per month, that makes a $30 for 3months. Other wise – Ask you advertisers to book for 3months and get a 15days extra advertising.

So be creative in your thinking, marketing and promoting is a important part of advertising.

Facebook Strategy

When facebook started, initially it did not have any advertising on its page until it hit a 150million users. People stay on facebook – because its “Cool!”, and ads are uncool. Anyways, Facebook advertising started when they decided to monetize their site. So, advertising is the way to make money but think on “How to advertise?” Many a times the better the quality of the offer, people will definitely buy it.

Know your niche and let it be professional

Keep you advertising space to limit, and focus more on your niche and content. And always remember let it be professional. Visitors like professional, and every now and then if they receive pop-ups they would hate your site, and remember “love is better than hate!”.

 

Comments


  1. Twitter:
    A lot of great points regarding converting traffic to advertising dollars. I believe that knowing your niche is by far one of the most important. Smart advertisers will always favor spending money on websites that are closely intertwined with their own niche then slightly higher traffic sites with no real correlation. Thanks for the post!


  2. Twitter:
    so right! if the ad system for the website is creative that will increase the chances of advertising
    on this site!! that what facebook doing now!! thanks alot for this information cuz it helps tons for sites owners like me !!
    faissal alhaithami recently posted..Facebook Advertising system Killed Google Adwords- here is whyMy Profile


  3. Twitter:
    A well post covering some great points. Thanks for sharing this.
    shree recently posted..What Has iPad2 Got To OfferMy Profile


  4. Twitter:
    I hadn’t thought of attracting advertising. So far I had been the one to seek it out and offer my blog for reviews.


  5. Twitter:
    Hi
    A lot of great tips there I totally agree with. I could add: Be personally, Connect with your readers on Social Media (twitter, Facebook, LinkedIn), post on a regular basis.
    Thomas recently posted..Make quick screenshots with Snipping tool in Windows 7My Profile


  6. Twitter:
    HI Suraj,
    I think you are very much right when you say know your niche. Advertisers search for websites according to niche and want to target niche visitors and so if your blog/website is without a niche it really becomes hard to get advertisers.
    netchunks recently posted..The Role of a WebmasterMy Profile


  7. Twitter:
    Facebook’s strategy was a genius one. I see many new bloggers that make a website and the next day they fill it with ugly google ads when they don’t even have people to click those ads.
    They do it in the wrong order. First you need loyal visitors, only then try to monetize your website. Not to mention you’ll have a hard time selling ad space if you only get 2 visits per day.
    Maria Pavel recently posted..Red Cross CNA TrainingMy Profile


  8. Twitter:
    In my opinion, there are two things that especially important: 1) many targeted traffic 2) target topic. It seems easy, but to succeed is not easy.
    dotcosecrets recently posted..Why mobile marketing will never be as effective as Internet MarketingMy Profile

  9. Oh, love is MUCH better than hate. Now, if only I could bring my niche a little further into the light….
    ellie recently posted..Meet BoydMy Profile


  10. Twitter:
    Very informative guide, I definitely follow this guide..
    Thanks for sharing
    Ankit Saini recently posted..Most Common SEO Search Engine Optimization MistakesMy Profile


  11. Twitter:
    thanks for sharing,, very helpful for a beginner like me..
    macist recently posted..Barcelona vs Arsenal preview and prediction in Champions league play offMy Profile


  12. Twitter:
    Appreciate this article. Very straight forward and to the point. And it all makes sense. Thank you.


  13. Twitter:
    You can also use networks such as Puxee and Buy Sell Ads.
    David Shaw recently posted..3 Impressive SEO InfographicsMy Profile

    • Have you tried Puxee? How do you like it. I’m testing a few different ad sites and haven’t had a change to test Puxee yet. I also just got my first direct ad this month.

      I didn’t have anything on the site to host direct so it was a lot of work and it still doesn’t flow with the site correctly


  14. Twitter:
    good one soon will make a page on my site for advertising and what is the price range for advertising according to the traffic??
    neerajrawat1 recently posted..Free CyberGhost Premium VPN For 1 YearMy Profile


  15. Twitter:
    Always understand niche and value of your blog . Do some research before charging a specific amount for ad space . I have noticed that many blogger never understand the real value of place and start charge what ever they want .

    Create a good ” Advertise with US” page but think like a advertiser and quote a price. Because it is necessary to know , that will your advertiser get benefit from buying ads and is he making profits . By this you can make good understanding of ads value and advertisers will stay for long time .
    Webmaster Blog recently posted..Best Free WordPress Themes in Feb 2011My Profile


  16. Twitter:
    very good informative and knowledge based article
    bloggers recently posted..Contest on webprogrammingscriptsblogspotcom – Win 10 Cash – PaypalMy Profile

  17. I never thought about having advertisers on my web site or blog. Great idea!

  18. This is a really good idea. You know, I have not tried experimenting with banners but I am thinking of doing this.

    I’m a little nervous stepping to this since this is new to me. I guess the first step is getting a banner made and purchasing ad space.

    Also, don’t forget to put your banners on your own site! This way other people can advertise for you.

    Well written article, thank you!
    Adrianne Izaguirre recently posted..Gorilla Trekking through the RainforestMy Profile


  19. Twitter:
    Hey Suraj,

    Great post. These are easy to implement tips for bloggers who want to attract more advertisers. It’s important to get the basics right.

    If your blog is cluttered and unprofessional, then you have no chance of welcoming advertisers to your blog.

    Thanks for sharing your insights. Good luck with the contest.

    Mavis
    Mavis Nong recently posted..How to Beat the Changes to Organic Traffic Generation RulesMy Profile


  20. Twitter:
    Hello there Suraj,

    You have a spicy post here. Thanks for bringing this up. This is good since while driving a traffic to your site, you gonna attract to make sales with them. I believe this is very important – attracting advertiser. I’ll take your tips, these are very applicable and realistic.

    Thank you,

    Kira Permunian
    kirapermunian recently posted..Content Farms- Spam and Googles Algorithmic ChangesMy Profile

  21. I think this is good advice. I’d be curious though: what do you think is the cutoff for when it’s worthwhile to sell space directly to advertisers, vs. just using existing ad networks?

    If your traffic is low, I’d imagine that it would be more headache than it’s worth to try to recruit advertisers and sell ad space directly, but I don’t have a good intuition point as to when it would start being worthwhile.
    Alex Zorach recently posted..Neighborhood and Community Gathering SpacesMy Profile

  22. Hi Suraj,
    What about posting your blog visitors statistic on advertise with us page (capture from Google analytics), long time ago while I worked for other company and look for advertised on blog or any advertising site, the first row of my contact will be the one who showed their visitors statistic.

    Thank you for great share and good luck with the contest. ;)
    Rose recently posted..A Review on Blue Nude Painting by Pablo PicassoMy Profile

  23. Specific niche blogs attracts advertiser since ads related to that niche will likely to get good impression and clicks
    Nasif recently posted..How Access Twitter Securely Through HTTPS MethodMy Profile

  24. Im looking at adding advertising and banner to my blog. Thanks for the great idea.

  25. Awesome blog. But in my experience the best way to generate traffic is the social networking site… :)
    joanjones95 recently posted..Choose Wise Make Up for Your Wedding PortraitMy Profile


  26. Twitter:
    Hello Suraj,

    These are great tips on letting advertisers know you are available to work with them. Of course, if they don’t find you, you can also e-mail them directly to get the ball rolling.

    Good luck with the contest! Cosmin.

  27. I’ll have to admit I wasn’t real happy when facebook started charging for some of the advertising and click through options. The changes they keep making are hard to promote your business. Don’t mess with what’s worked!!!
    Charleston Wedding Photographer recently posted..Carlee Bridal Portrait Middleton PlantationMy Profile

  28. Great tips to website owners who wants to attract advertisers. It’s the advertisers who will give you money online and they must be the first to be given primary concern. It will be much better if it comes along with the posting of quality content articles then to attract readers and traffic.

  29. You make so many great points here that I read your article a couple of times. Your views are in accordance with my own for the most part. This is great content for your readers.


  30. Twitter:
    very nice post.. i also planning to ad advertise with us page

  31. Bruce Goewey says:

    Great tips ahead. I love idea of putting advertise page on your site because it actually helps more, this is truly great. Thanks for the following tips I learn a lot of things.
    Bruce Goewey recently posted..Tires For SaleMy Profile


  32. Twitter:
    The advertising giveaway is a great idea man! Thank you so much for sharing these private advertising tips! Cheers
    Mario recently posted..The Coolest Blog Commenting Plugin For WordPress!My Profile

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