Latest posts by Saad Naeem (see all)
- Reasons For Accepting Payment By Credit Cards For Your Affiliate Marketing Business - January 11, 2013
- Seven Top Advantages Of Having An Email Autoresponder - July 1, 2012
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Email autoresponders allow you to automatically send emails to your customers and to your potential customers. Generally, an autoresponder is set up along your server in order to send automatic emails whenever you desire. When you use the autoresponder, it will automatically generate a mail with what you would like to say.
A sequential one will send automated emails regularly after a specified period of time chosen as per your choice. You could send automatic tips or marketing strategies every day for a time period of 12 months or longer for a example.
There are seven main advantages of having an autoresponder:
- Building relationships with your autoresponder’s email marketing: Majority of customers do not make a purchase as soon as they see a product but may do so if they are constantly and regularly told and reminded about the advantages of a product or service. They will then reconsider their decision under most circumstances. With an autoresponder, you can send information to clients after regular intervals of time about your products so as to make them change their mind into purchasing it.
- Choose a brand for your business, yourself and your name: When potential customers read your marketing and advertising messages time and again, they will get branded with your enterprise and look for more information, services and products or look to obtaining a product in your niche.
- Automatic listing: Having a newsletter list is very beneficial a advertising and marketing tool as you can then give your viewers reviews, products, services, recommendations, guidelines, conduct surveys and even hold polls. If you have a long list, then that is very good as it means that you have a large audience interested in your website and its proceedings.
- Email autoresponder campaigns for marketing: You can begin marketing campaigns with your email autoresponder for advertising the various niches and marketing of your business. You could have one campaign for design and development clients and another one for hosting clients. You can also send emails to all of them at the exactly same time as well.
- Track your outcomes: Email autoresponder help you find out how many of your customers have read the emails sent out by you. I will give you the percentage of the number of people who have read your email to the total number of emails sent. This percentage is called open rate. With a high-quality autoresponder service, you can segment the marketing and advertising campaigns for your different niches separately. For example, you can set up one segment for those who have purchased a given product and another one for development and design clients. You can send mails to all of them at the very same point of time.
- Repeat business: It is a lot easier to makerevenue from customers who have already made purchases from you than it is from fresh customers. By organizing lists on your autoresponder and offering strategies besides using information regularly, shoppers might go ahead and buy the products you recommend to them. Advertising should be automated by your email autoresponder service. Once you do this, you shall be saving a lot of your own precious time, which you can invest in other business strategies.
- Organize automatic classes: Instead of posting tutorials individually on your website, you could create the articles beforehand and upload them on your autoresponder. This will give you a lot of quality time and relaxation as you could simply go on a holiday while your autoresponder continues to send mails to your clients or students
After reading this article, you have now seen how an email autoresponder can be an important tool for marketing and advertising. We shall now handle the issue of where you can avail of an autoresponder service from.
There are many free services available. These must be avoided at any cost for the following reasons:
– Poor emails delivery rate
– The companies also send out offers and ads of their company along with your emails, which only diverts and distracts customers from your message, stealing viewers form you
– Overall, they are a disappointment and make you disbelieve the actual abilities of email auto responders in general.
– Consumer services are atrocious, as can be expected from the fact that they do not charge any money and hence will not have very good qualified staff
Hence, it is wise to leave out free autoresponder services whatsoever.
At present, there are four very good email autoresponder service providers. Three out of these four are unfortunately very expensive and only allow you to send out email messages. The last and the fourth one is reasonable in terms of cost and provides excellent customer service, high rates of email delivery, and also supplies various other services besides just sending out emails. These services are required for good advertising and marketing online if you want the best of rankings and sales. The most important additional service are:
(i) “˜ Ad Tracker and Link cloaker‘: This helps you decide which ads work out well with your customers and also helps you keep away from fraudulent links by many websites and affiliate marketers. This app can be run in almost no time at all and will help you prevent a lot of cash from being lost unnecessarily.
(ii) “˜Capture Page Creator‘: This will just give rise to a more substantial presence of your website online and help you create more web pages for different opportunities and programs.
