As the result of the power of making money online, the affiliate marketing business was born. Affiliate marketing is online partners’ network that is responsible of referring business directly to merchant salespage. While he merchant make money spreading the product to multiple affiliates for marketing, each affiliate can make generous commission without dealing with the inventory or payment to the product. In other words, if you want to make money online, you will definitely want to know about how to do affiliate marketing.
If you are thinking of how to do affiliate marketing when you have no experience? It is not as hard as you think. The core to the business is the merchant will pay an affiliate when the customer buys. However, you need to take note that not all merchants are good pay master. There are cases when the merchant stop paying the affiliate after a while. To avoid this, you might think it is best to join an affiliate network. Unfortunately, not all merchants are trustworthy even in a trustworthy network.
So as an affiliate marketer, you need to keep in mind that the affiliate market is composed of 4 key players that include: the retailer, publisher (being the affiliate), network, and end-users. To some products, it is possible to be flooded with secondary key player, the super affiliates. These are the affiliates who perform exceptionally well with the product. They probably made all the money while you are struggling to decide whether to market the affiliate product through organic or paid advertising.
One must understand that how to do affiliate marketing may require complex marketing procedure. It is sometimes based on a campaign that is already pre-designed. Some affiliates use ordinary marketing method like search engine optimization (SEO) and search engine marketing (SEM), social media marketing and article marketing, while others go for offline marketing at times.
How to do affiliate marketing? You can do that by driving more traffic to your affiliate website and one of the ways is through banner ads. Imagine you have decided to run your affiliate marketing business with the acne niche. The first thing you want to do is to determine whether the website is worth advertising on. You can then follow the tips below
1. Go to Alexa and search for the website of your desire.
4. When you are in the affiliate marketing business, having traffic is not enough. You need targeted traffic and step 3 is to give you a detail picture whether the website is worth your advertising money.
For example, if you were to advertise on a website that focuses on female topics, you should look at the audience tab to make sure that the visitors do possess purchasing power to buy your affiliate offer.
By the way, when you are trying to advertise on a website, make sure that the audiences are the same as your prospects. Let’s look at the acne niche as example. Although weight loss and acne both fall in the health and beauty niche, there is no point for you to advertise in a weight loss website even though it has a wonderful traffic rank.
When you are in paid advertising, there shouldn’t be any guess work.
5. Once you have determined the website for advertising, you should contact the website owner for the pricing. You can get the contact detail at the Contact Us page or The Who Is domain page at any domain provider website.
In the case that your request get unanswered or you can’t find the contact details, you need to realize that this part of the process when come to how to do affiliate marketing. You just need to move on and look for other website.
6. If you were able to secure the advertising spot, you can then outsource the banner design to oDesk, Fiverr or 20dollarbanners.com (if you can’t design well). You need to feed the details such as banner size, your niche and other requirements to the designers so that they can fulfill your expectation accordingly.
Needless to say, it is always wise to come to agreement with the designer to how many times the banner can and should be revised. That is why you need to be very sure to what you want in your banner before you contact the designer for a job.
A quick trick to get over this kind of hurdle is to take the banner that you like and get the designer to work on an improved version. That way, both you and the designer will have a foundation to start with.
Lastly, when you are in affiliate marketing, you need to take note that no strategy is perfect. Even though you found the website with less than 100,000 page rank and nice monthly traffic, there are still other reasons that your offer won’t convert. That’s why you need to test and track and do it again and that can sometime turn into a huge amount of money.
But the good news is that affiliate marketing has been proven to help you to generate more income. In a market where all 4 players are intertwined, one is indispensable as the other. And if you want to stand the chance to maintain a sturdy network for a successful business opportunity, learning more ways to how to do affiliate marketing may be your best move.