Unless you are running a company blog, or having your own team of in-house writers that churns out blog posts on regular basis, there’s no reason why you shouldn’t allow the guest contributors to lend a hand, by slipping in a guest post or two every now and then. Needless to say, that doesn’t mean you should start taking all kind of copied or spun articles like some content-hungry MFA website, or an article directory, but if someone is willing to step forward and share some valuable tips with your readers “¦ you shouldn’t think twice before rolling out the red carpet for the guest author.
Many blogs are opened for guest posting, as it is evident from this forum. But, there are some blogs that keep getting more and more guest posts, in fact, some of these Blogs are running solely on guest posts (mind you, these guest posts are more “˜quality’ than what a single writer can produce on regular basis), whilst others fail to attract that many. If you are failing to attract a sufficient inflow of guest posts for your Blog, following tips can definitely help.
1. Allow back links:
The most important factor, you’ve got to permit back links from at least the author’s bio. And there’s no harm unless the author is asking you to link to some illegitimate websites. In that case, you can opt to refuse politely. Other than that there’s no disadvantage of giving out one or two links at the end of each post from the author’s byline, or even from within the body of the article, if it is justified.
2. Respond to queries regarding guest posts:
At times, prospective guest authors would like to confirm one thing or two before they sit down and write something for your blog, in particular when you don’t have a proper “write for us” page that states all terms and conditions, for example what do you expect form guest authors, and what can they expect from you? What is acceptable and what’s not? In case you don’t have a page with this information, you will be getting all of these questions in your inbox and you must respond to all of these queries ASAP.