If you are soon going to be a new kid on the blog, you must be really excited. You must be having a really serious and well-thought agenda to arrive here. However, don’t be in a hurry to jump on the blogging bandwagon. There are many competitors out here whom you need to beat to be at the top of the Google search results. If you wish to set up a blog just for fulfilling your communicative needs or for the purpose of catharsis, then you don’t need to worry about following all the rules. But, if you are here for promoting your websites or company products, you need to be careful about many things.
Ten Things to Do before a Blog Launch:
Content is God
Your very purpose of setting up a blog is to put down the best content that you are capable of. Nobody comes here for the sake of mere promotion; there are other ways to accomplish that like use of ads, posters, banners. Think of various topics for your content. Search online for similar content and find if it is selling, popular, or hardly visible. So, brush your content writing skills, think of the best and the most original ideas, and think of ways to engage the readers to the max. Don’t just let visitors be plain visitors; try hard to convert them into readers and active sharers. Only if they read, they will be tempted to share. And they will share it only if there is something new or strikingly good. Nobody shares commonly known facts or stories. Some spice, useful piece of information, or a lovely narrative is what they share through various social media like Facebook, Twitter, or Google Plus, etc.
Write content that is not just interesting but deadly viral. Some pieces of content are not that useful but their weirdness or outré nature makes them viral.
These have garnered popularity in recent times as an effective way to promote a blog or website. Offer incentives and prizes to those who are the first ones to share your tweets or to those who comment on them in the best possible way. Contests like ‘prizes for the best answer’ are highly attractive to users, and make them participate actively.
Interact with People
The most common mistake
Perfect Technical Details
Attend to the technical aspects of your blog in detail like font, graphics, navigation, structure, etc. If people get confused or lost while going through your blog, then it is a bad blog design. Get your blog designed from an expert; hire a professional web design UK company for the best results.
Post Comments on Similar Blogs
Don’t stick to your own blog; post comments actively on other blogs of similar genre. By doing this, you increase your interaction with similar bloggers who will be curious to know about your blog. They will click on your blog link thus increasing its visibility.
Test your blog several times before launching. Fix all the bugs found during the testing process.
Be Ready with Google Accounts
Check whether Gmail, Google Analytics, Webmaster, and other tools are working smoothly. Without Google Analytics, how will you measure your site traffic?
Social Media Accounts
Even if you are going to use only one or two profiles very actively, don’t restrain setting up accounts on only one or two social media; Register on all the social media tools available on the internet currently. You never know who might show interest in your blog posts.
Prepare a Checklist
Making a checklist of all the stuff you need for your blogs is a great way to be sure you haven’t missed out anything. Go through the checklist before the blog launch. To get the most exciting and attractive design for your blog, hire Web design Cambridge professional service providers.