With or without us knowing, social media is more than just plain important for us. For commoners, it is a great way to connect with friends and family members while in the corporate world, social media is used to drive sales and revenue.
And I am absolutely sure you know what I am talking about right now. Social media is a part of our lives … one way or another.
With over a dozen social media platforms around us, how do we actually put social media into auto drive while (we are) enjoying the lovely view from the backseat?
Social media automation is the keyword here.
So, how do you ‘turn on’ social media automation?
Basically, there are two very simple rules when it comes to social media and it is never about the number of shouts or shares you have done. Seriously!
Here are the two rules:
- Sharing at the right time
- Using the right social media tools
Social media is all about timing and you can’t deny that. You want all your shouts to count; reaching out as many people as possible. Not to forget, using the right tools to help you with the whole process.
Social media tool #1: HootSuite
HootSuite is a great social media management tool for both automatic and manual planning. On a free account, users are able to add up to 5 social media accounts at one time. You can use HootSuite on social media such as:
- RSS Feeds
What makes HootSuite such a popular tool is because it allows you to schedule social shares on any connected social media accounts of yours for free!
On a basic (free plan), you can also get specific social analytics which are integrated with Facebook Insights and Google Analytics while if you are on a pro plan, you get a much detailed report.
Social media tool #2: Buffer