If you are a webmaster then you may have heard of people using their Youtube success to drive traffic to their websites. If you are a webmaster and have not heard of this, then where have you been? Youtube is beyond huge because people watch 2 billion videos a day and are uploading hundreds of thousands of videos daily. According to Youtube, every minute, 24 hours of video is uploaded. Would you like a piece of that traffic?
Youtube is here to stay. I have never heard anyone complain that Youtube is too hard to use. The main comment I hear about Youtube is when people ask “did you see that video on Youtube?” If I had to compare it to Facebook and the complexity of that I would choose Youtube any day.
Youtube success is sweet when you can taste it, especially for a webmaster who has an opportunity to use the traffic to their advantage.
How to get views on Youtube and getting traffic from Youtube are two different subjects and in this article I would like to focus on the later.
How to use your Youtube success to drive traffic to your website?
So you have your own Youtube channel and have gathered a few hundred subscribers and loyal followers. What now?
#1. Link in the description
Of course you have heard this one a hundred times but I still constantly see people not adding a link to the video description. Also in some cases they have tried to put HTML to make a link, which Youtube does not accept. You need to type your full URL carefully and try to add it in the beginning of the description so it stands out.
#2. Make them want more
Leave them foaming at the mouth and wanting more. That’s sounds terrible but if your video is great, and you know it has great information, why not manipulate the situation. What about temping them with 10 fantastic secrets and get down to the last 3 and tell them the rest will be revealed at your website. Maybe you started with some basic information and offer the more detailed tutorial at your website. I often mention that I have made a step by step tutorial with screen shots to go with this video. If they are interested in the subject they will want to know more.
Of course the other way to temp your viewers to click is to offer them a gift that is related to video. This way they will visit your website to receive the gift. This gift can simply be a PDF file to download loaded with links back to your website and of course, great information. All these tasks will keep working for you in the future.
#3. Generate traffic to your video
Lets face it. If your video gets traffic then your website will possibly get traffic also. Therefore why not generate traffic to your video which then leads to your website. You can do this through the normal channels that you would usually use for your website. A few ideas include bookmarking your video, SEO titles, descriptions and tags, posting it on Facebook and Twitter, writing articles pointing to it, and the list goes on. Do not think you are wasting your time because it all leads to your website in the end.
If you feel that this is a waste of time then maybe your video is not worth it. If you can get them there to watch the video, tempt them, tell them to click and they do, this is very high quality traffic. This traffic is where the money is.
#4. Call to Action
This is where people fail. You must have the courage to tell the viewers what to do and where to go! Well you know what I mean. If you have temped them correctly it still does not guarantee that they will click on your link. Emphasize that there is a link to your website below the video and tell them to click on it.
How to use other peoples Youtube success to drive traffic to your website?
Unfortunately some who do experience Youtube success do not use this enormous traffic opportunity and it is a crying shame. I have seen videos with millions of views and that’s it. There are no links to websites or links to other videos, nothing! As long as this is not your video going to waste then do not panic. This is your sign to step in and make them an offer so you can have your website link there.
See my screen shot below of a perfect example. Where the hell is Matt is one of the most watched series on Youtube about a guy who does a little dance in all different parts of the world. Even though Matt Harding has made millions from his videos he has still left traffic and money on the table. This video only has over 4 million views but his others have 33 million. If this isn’t Youtube success then I do not know what is, but where the hell is the website link Matt?
Notes on how to use your Youtube success to drive traffic to your website:
- Creating a successful Youtube channel is the same as creating a successful website. It takes patience and persistence. See what you need to become a successful blogger.
- Getting traffic to your website from Youtube is a step by step process and it pays to invest time to create your own Youtube success story.
I have a good reason for suggesting you use your Youtube video’s to get traffic to your website. It is simply because these website visitors convert better. They buy more, click more, and sign up more. After all, isn’t that what you want? Traffic from Youtube accounts for 33% of my income so I know I am not wasting my time. Using Youtube success is guaranteed to boost your website traffic and sales if you follow those few simple steps I have mentioned above.
Twitter: coachestraining
says:
Looking forward to using some of these tips on you tube videos. I’m just getting some momentum on my coaches training business (coachestrainingblog.com) on youtube and have gotten phenomenal results from embedding the videos in my blog to get the repeat views, then the same videos tend to move up in the rankings on you tube and Google as well.
Jeff
Jeffrey T. Sooey´s recent blog post ..5 Steps To Creating Your Own Group Coaching Program
Twitter: wordpresswb
says:
Hi Jeffrey
I find embedding videos into websites really helps create a buzz. It’s even better when you can get them on other peoples websites!
How to videos are very popular and anyone can do it…Even if you do not want to get on camera…You can make PowerPoint slides into a video.
Mitz Pantic´s recent blog post ..Insert Adsense code above the main content title in Socrates
Twitter: samui_art
says:
Hi Mitz,
Thank you for great YouTube tips. I have also noticed that most popular video doesn’t have the link to their website on video description which I just feel pity on the loss of traffic they should get. Planing to create and upload some video for my art painting site, will absolutely keep your tips in mind.
Rose´s recent blog post ..What is guest posting How important is it
Twitter: wordpresswb
says:
If you find a video with no link people often contact the owner to buy a link there. You can also contact them to buy their entire Youtube channel, not that I do this, but some people do not realize what they have.
Mitz Pantic´s recent blog post ..Insert Adsense code above the main content title in Socrates
Hi Mitz,
To drive traffic successful to your website did I read about on a very interesting article and one of the point is how to create the video, I found article here; http://www.webtrafficroi.com/video-conversion-formula-is-now-live-limited-spots-available/
Hello mitz, this is a great youtube for seo tips. So many tube that have much visitor and no link on it, maybe they like to make something cool not only for money. for web builder like me, It hard to drive a traffic to own youtube as drive to website
Thanks for a great blog.
Mitz – I think the main reason why most people are not making use of Youtube to drive traffic to their site is because they believe it is hard trying to upload videos. However, as you stated, it’s a very simple procedure and if more people explored this method of driving traffic they would realize it too. Everything on the web is becoming more visual so I think learning how to use videos to drive traffic will pay off in the long run.
John´s recent blog post ..How Did They Get Rid Of Moles
Twitter: wordpresswb
says:
I have to be honest here…My first videos were absolutely terrible and my very first video took me about two hours to make and was the most unprofessional thing you have ever seen. Now I have made over 200 videos and I am improving slowly. I simply just went ahead and did it and did not care what people thought. Then I found out that there were people out there that did appreciate my videos. That made me want to create more videos.
Mitz Pantic´s recent blog post ..Find which keywords to use with the Google external keyword tool
Twitter: phitzone
says:
Mitz,
I know that you have to ask for that link in order to make it happen, but how successful are you at asking somebody to let you put your link on their channel?
phitzone´s recent blog post ..You Don’t Have to be a Gymnast to be Flexible
Twitter: wordpresswb
says:
I actually do not go around asking people for links as I have a successful YouTube channel and I do not need to get other people’s links. However if I did not have a channel and could not make videos I would ask for a link.
I do have friends that asked for links and buy links, and have been very successful in doing so. You can only give these things a try and often the results will surprise you.
Mitz Pantic´s recent blog post ..Find which keywords to use with the Google external keyword tool
Fantastic post Mitz. I just recently started using youtube for traffic and promotion and I have notice so many videos with no link in their description. I just wish there was a way to embed a clickable link in the video itself. Thanks.
satrap´s recent blog post ..How to Make Money on YouTube- Step by Step Guide
Twitter: wordpresswb
says:
You can use annotations in Youtube to embed a link within the video but it can only lead to another video. This is very handy to keep your visitors in your channel watching your videos. Unfortunately, you cannot link to external domains from Youtube, except that the one place which is the description under the video. Even then you are not using anchor text but the benefits of this link are great. You can get traffic, you can get crawled quickly and you can even put an affiliate link.
Mitz Pantic´s recent blog post ..Find which keywords to use with the Google external keyword tool
Twitter: gjmarketer
says:
Mitz, I think you should create and sell an ebook about You Tube traffic and explain it as succinctly as you do in your articles: where to put links, how to add tags and other tricks.
You Tube traffic is something I haven’t totally been able to master. I’m sure other people would like to be optimize this traffic, too.
gowriter´s recent blog post ..Maximize Your Profits By Putting The Risk On You
Twitter: wordpresswb
says:
Thanks gowriter
I will make a book one day because I know how long it takes to learn all these tips and tricks on your own.
Making a YouTube channel is just like making a website and it can be that valuable. I believe they will be an asset in the future and you will be selling a YouTube channel just like any other business.
Mitz Pantic´s recent blog post ..How to get views on youtube and encourage website traffic
Twitter: erenmckay
says:
This is a great marketing plan to gain visibility and get known, liked, and trusted in the world. Of course not everyone will like us but our target market will end up finding us if we create a YouTube marketing campaign.
The strong call to action would be the absolute most important follow up part. I have seen many videos that are great but have no call to action at the end. This kind of video is wasted effort for marketing purposes.
All the best,
Eren
Eren Mckay´s recent blog post ..Ladybug party favors
Twitter: wordpresswb
says:
I know…I have seen videos without a link to a website, without telling people where to go…and more….It kills me to see this…Sometimes I want to send them a message. (especially if it is clear that they have a website)
Mitz Pantic´s recent blog post ..6 Tips To Improve Google AdSense Click Through Rate CTR
Twitter: hupseymedia
says:
l have read some of your great tips, and a book would been nice.
It is still better to read in paper in my opinion. Have you had success trading a link popular videos as you describe? How mich would be accepteble to offer for link like that?
Having used YouTube for a few years, I had implemented several ways in which to gain views, but some of these tips are fantastic!
I would never have really asked people to watch my videos and guide them directly to the links but obviously it has worked for you. What is your most successful video then?
Ash
commentluvdofollow´s recent blog post ..web video
Twitter: wordpresswb
says:
I look at the views and the insights…also look at other videos stats that are similar and make popular videos using that info.
Get the best title that gets the most searches…but then make sure your video is the best too..
Mitz Pantic´s recent blog post ..New Features Included in the Latest Version of WordPress 31
Yon must have a Good Youtube Channel and a Facebook Group to have a great audience
Scaricare Video da Youtube´s recent blog post ..Internet Explorer 10 Download disponibile Platform Preview
Twitter: wordpresswb
says:
I have spent two years building this Youtube channel… It was very hard to start…and just gets easier and easier.
Mitz Pantic´s recent blog post ..SEO Keyword Research Tips and Tricks